About Us

Excell Catering Equipment was formed in 2000 by Sean Kriel, who started the business and Barry Minopetros in 2004.

We have over this time established the company to be the largest independent retailer of catering equipment for the Northern Cape, Free State, North West and Eastern Cape and have been serving the hospitality industry for 18 years. As a leading catering supplier, Excell Catering Equipment is relied upon through the industry as a reliable, knowledgeable and a dedicated sales team, supplying  a huge range of products.

Used by restaurants, cafes, coffee shops, fast food, bars, hotels, lodges, guest houses, school hostels, old age homes, hospitals, professional chef’s, caterers, commercial kitchens, butcheries and bakeries. Excell Catering Equipment is renowned for quality, service and giving the best possible price available.

Excell Catering Equipment boasts a massive array of over 65 world leading brands, Some of these brands include Anvil, DHIR, Robot Coupe, Rheninghaus, Hamilton Beach, Mastercut, Butcherquip, Trespade, Tiger Buffetware, Fortis Crockery and Cutlery, Arcoroc Glassware, Menumaster, Piron Professional Ovens, Salvadore, Bravilor Bonamat, Kitchen Aid, Brema Ice Machines, Carlisle, Dinex, Krost Shelving to name just a few.



Sean is a great business mentor and his knowledge in the industry is hard to be matched. 20 years ago he started Excell Catering Equipment with a dream and a passion to become one of South Africa’s top selling equipment suppliers in Central South Africa.

Gaining experience in various positions for a number of companies, from chief buyer, internal sales and receiving manager to sales manager. After 12 years of working for someone else he established Excell Catering Equipment in September 2000.

“As a business owner for the past 2 decades, I believe that a strong business is only achievable through a dedicated team that works together with one common goal!”



Barry is an integral and valuable part of the Excell Catering Equipment Franchisee Support team. He provides hands on training and assists with technical support for franchisees. He has exceptional knowledge on products and services offered.

He joined Excell Catering Equipment as a Sales Representative in May 2003 and was
offered a partnership in 2005.

With Barry’s outstanding support capabilities and the training he provides, it enables franchisees to grow their businesses with confidence.



Ockie’s main responsibilities at Excell Catering Equipment are liaising with customers and offering the best product, price and advice. With 13 years experience in the hospitality industry it enables him to offer more to the client and assist with kitchen layout, demonstrations, recipes, food cost and kitchen safety, health and hygiene training as well as operating and maintaining equipment. He believes in establishing honest and open relationships with clients and wants them to be assured of our best attention at all times.

His other great passion is cooking and trying out new recipes. He joined Excell Catering Equipment in January 2015 and has since been continuously working on keeping up to date with the latest trends and products in the industry.

Our Service Includes

• After Sales Service and Repairs.
• Delivery and Installation of Equipment.
• Knowledgable Sales Consultants.
• Kitchen Design and Layouts.
• Test Kitchen and Coffee Bar for Demonstrations.
• Training on Operating and Maintaining all Equipment.
• Kitchen Safety, Health and Hygiene Training.
• Piron Combi Steam Oven Training by a Professional Chef.

Our clients include

Social services, Siyeda, Smme, Lesedi power project, Solar plant, Eskom building fund, Department of Education, Local economic development, Seda, Nicro, Frances Baard smme trust, National youth development fund, Free State development corporation, North West development corporation, Eastern Cape development corporation, Enterprise development fund, Ubunye catering supplies, Northern Cape smme trust, North West smme trust, Free State smme trust, Eastern Cape smme trust, Maphalane disabled childrens trust, Funding agencies.


Own your own Excell Catering Equipment Franchise!