Opportunity

Franchise Opportunity

An established brand, 26 years of supplier relationships, and a national after-sales network — for operators ready to run their own region.

Become an Excell franchisee

Excell Catering Equipment is looking to expand across South Africa with hands-on, ambitious entrepreneurs. If you're driven, results-oriented and ready to operate within an established system, we'd like to talk.

What sets the Excell franchise apart

  • An exceptionally comprehensive range of catering and kitchen equipment
  • Strong supplier relationships and competitive pricing
  • Knowledgeable, dependable after-sales service backed by a national technician network
  • Established brand with 26 years in the South African market

Investment and ongoing fees (excl. VAT)

Setup investment

  • Average set-up cost: R 995,000 (includes R 385,000 franchise fee)
  • Initial working capital: R 250,000
  • Minimum owner contribution: 50%

Ongoing fees

  • Year 1: 2.5% royalty on turnover
  • Year 2: 3.0% royalty on turnover
  • Year 3 onward: 3.5% royalty on turnover
  • Marketing fee: 1.0% of turnover

Franchise term

Initial agreement: 10 years. Renewal: 10 years.

Application process

  1. Download the Franchise Application Form
  2. Complete the Non-Disclosure Agreement (ECF)
  3. Submit both to head office

Direct franchise enquiries to head office:
Tel: 053 861 4301  ·  Email: sean@excellcat.com

Ready to apply?

Send your CV and a short note about your region — head office will reach back.

Contact head office
Excell Catering Equipment

Market leader in catering supplies. Industrial catering equipment and commercial kitchen appliances since 2000.

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2 branches

Excell KimberleyHead Office
  • 21 Schmidtsdrift Road, Rhodesdene, 8301
  • 053 861 4301
  • sean@excellcat.com
Excell Bloemfontein
  • 45 Brill Street, Westdene, 9301
  • 051 880 0702
  • barry@excellcat.com

© 2026 Excell Catering Equipment. All rights reserved.

Nationwide distribution across South Africa.

26 years strong · Trusted by South African foodservice since 2000
053 861 4301· Mon-Sat trading hours
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Excell Catering Equipment
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